RHEA - Brand Identity Concept

  • RHEA is a licensing-ready brand identity for a modern aesthetic clinic focused on non-surgical skin and body treatments. The concept is built for founders who offer a highly tactile, personalized patient experience — blending medical precision with emotional calm.

    What’s Included:

    • Seamless Brand Identity Across Every Digital Format

    • 2 Logo Variations: Custom Wordmark & Logo Symbol

    • Typography & Layout System

    • Custom Color Palette

    • Responsive Website Design (Mobile, Tablet, Desktop)

    • 6 Branded Social Media Templates

    • 6 Brand-Aligned Editorial Images for Web & Social Use

    • Business Card & Envelope Design

    • Brand Voice Guidelines

    • Before & After Content Guidelines

  • RHEA’s visual identity is rooted in natural elements, holistic well-being, and simplicity as the highest expression of luxury. A muted neutral palette, imagery inspired by organic forms, and spacious compositions create a calm yet elevated atmosphere.

    The result is a brand world that feels quietly luxurious — tactile, feminine, and grounded in both aesthetic refinement and emotional trust.

Visual direction & moodboard. This strategic foundation guides every visual decision, making it easy to maintain brand alignment across design elements, social content, and communication style.

Visual direction & moodboard. This strategic foundation guides every visual decision, making it easy to maintain brand alignment across design elements, social content, and communication style.

Logo design in clinic signage. Modern window signage reinforces brand consistency across your physical space.

Logo design in clinic signage. Modern window signage reinforces brand consistency across your physical space.

An editorial homepage experience designed to reflect your aesthetic values and convert without feeling transactional.

An editorial homepage experience designed to reflect your aesthetic values and convert without feeling transactional.

The Instagram feed acts as a portfolio; the feed is arranged like a magazine layout, alternating imagery, text, and negative space.

The Instagram feed acts as a portfolio; the feed is arranged like a magazine layout, alternating imagery, text, and negative space.

Social ready-to-use layouts for stories and highlights help you show up online with consistency, keeping your digital presence intentional and premium.

Social ready-to-use layouts for stories and highlights help you show up online with consistency, keeping your digital presence intentional and premium.

Clinic card design - simple, elegant, and memorable.

Clinic card design - simple, elegant, and memorable.

Logomark application on envelope.

Logomark application on envelope.