Dr. O.212 — Brand Identity Concept

  • Dr. O.212 is a license-ready brand identity created for a cosmetic surgery clinic, tailored for a practitioner who seeks to convey control, subtlety, and elevated visual authority through their branding.

    What’s Included:

    • Seamless Brand Identity Across Every Digital Format

    • 2 Logo Variations: Custom Wordmark & Logo Symbol

    • Typography & Layout System

    • Custom Color Palette

    • Responsive Website Design (Mobile, Tablet, Desktop)

    • 6 Branded Social Media Templates

    • 6 Brand-Aligned Editorial Images for Web & Social Use

    • Business Card & Envelope Design

    • Brand Voice Guidelines

    • Before & After Content Guidelines

  • Dr. O.212 is built around the principles of precision, minimalism, and restraint. The custom logotype and circular emblem convey control and intentionality, while the spacious layout emphasizes clarity over clutter.

    The monochrome color palette reinforces clinical cleanliness and timeless elegance — a deliberate choice to avoid trend-based hues and instead evoke enduring trust. Editorial typography and high-contrast lighting bring structure and sophistication, while visual references to sculpture, surgical tools, and soft skin tones introduce a sensual edge within a strict visual frame.

    Every design element is pared back to its essentials, creating a brand world that feels exact, elegant, and emotionally grounded.

  • This concept is available for exclusive licensing (one clinic only) or can be tailored to your practice with updated naming, visuals, and messaging. For continued marketing, Vitruviani can serve as your content creation partner, or deliver brand guidelines to your in-house team or external agency. Licensing and brand handover are typically completed within 10 business days.

    Interested in adapting Dr. O212 to your clinic? Contact us to explore next steps.

Dr. Sivane — Brand Identity Concept

  • Dr. Sivane is a licensing-ready brand identity concept for a cosmetic surgery practice seeking to attract discerning clientele through elegance and timelessness.

    What’s Included:

    • Seamless Brand Identity Across Every Digital Format

    • 2 Logo Variations: Custom Wordmark & Logo Symbol

    • Typography & Layout System

    • Custom Color Palette

    • Responsive Website Design (Mobile, Tablet, Desktop)

    • 6 Branded Social Media Templates

    • 6 Brand-Aligned Editorial Images for Web & Social Use

    • Business Card & Envelope Design

    • Brand Voice Guidelines

    • Before & After Content Guidelines

  • Dr. Sivane is built on principles of refinement, clarity, and restraint — designed to attract patients who seek taste, precision, and emotional credibility in aesthetic care.

    The visual identity pairs a neutral, monochrome palette with generous spacing and considered typography. This deliberate simplicity signals control and confidence, while subtle feminine undertones — found in the imagery, occassional reds, and high-fashion references — introduce sensuality without compromising clinical trust.

    From the website to printed touchpoints, every element is designed to elevate perception and build patient trust from the very first impression.

  • This concept is available for exclusive licensing (one clinic only) or can be tailored to your practice with updated naming, visuals, and messaging. For continued marketing, Vitruviani can serve as your content creation partner, or deliver brand guidelines to your in-house team or external agency. Licensing and brand handover are typically completed within 10 business days.

    Interested in adapting Dr. Sivane to your clinic? Contact us to explore next steps.

RHEA — Brand Identity Concept

  • RHEA is a licensing-ready brand identity for a modern aesthetic clinic focused on non-surgical skin and body treatments. The concept is built for founders who offer a highly tactile, personalized patient experience — blending medical precision with emotional calm.

    What’s Included:

    • Seamless Brand Identity Across Every Digital Format

    • 2 Logo Variations: Custom Wordmark & Logo Symbol

    • Typography & Layout System

    • Custom Color Palette

    • Responsive Website Design (Mobile, Tablet, Desktop)

    • 6 Branded Social Media Templates

    • 6 Brand-Aligned Editorial Images for Web & Social Use

    • Business Card & Envelope Design

    • Brand Voice Guidelines

    • Before & After Content Guidelines

  • RHEA’s visual identity is rooted in natural elements, holistic well-being, and simplicity as the highest expression of luxury. A muted neutral palette, imagery inspired by organic forms, and spacious compositions create a calm yet elevated atmosphere.

    The result is a brand world that feels quietly luxurious — tactile, feminine, and grounded in both aesthetic refinement and emotional trust.

  • This concept is available for exclusive licensing (one clinic only) or can be tailored to your practice with updated naming, visuals, and messaging. For continued marketing, Vitruviani can serve as your content creation partner, or deliver brand guidelines to your in-house team or external agency. Licensing and brand handover are typically completed within 10 business days.

    Interested in adapting RHEA to your clinic? Contact us to explore next steps.

AHLSTEN-STAHLBERG GALLERY

  • Ahlsten-Stahlberg Gallery curates museum-quality art prints and original works that bring a sense of depth and refinement to contemporary spaces.

    The gallery needed a brand identity that felt as considered as its collection - minimal, precise, and quietly magnetic. Our goal was to build a brand that would resonate with collectors, curators, architects, and interior aesthetes seeking refined, timeless visual statements.

  • The design language is minimal, editorial, and timeless. The AS monogram is set in a custom logotype that mirrors the gallery’s blend of sensitivity and structure. It’s paired with a monochromatic palette, elevated serif and sans-serif typography, and intentional use of negative space, mirroring the gallery’s curatorial eye.

    Visual hierarchy is established through generous whitespace, grid alignment, and subtle tonal contrast. Across web, print, and social, the aesthetic maintains a sense of quiet authority—allowing the art to speak while projecting a composed, contemporary voice.

    Copywriting was crafted to be precise, art-literate, and editorial. Each artwork description draws on cultural references, poetic observation, and historical nuance. Brand tone remains cool yet personal, grounded yet subtly emotive.

VITRUVIANI

  • Dr. Sivane is a licensing-ready brand identity concept for a cosmetic surgery practice seeking to attract discerning clientele through elegance and timelessness.

    What’s Included:

    • Seamless Brand Identity Across Every Digital Format

    • 2 Logo Variations: Custom Wordmark & Logo Symbol

    • Typography & Layout System

    • Custom Color Palette

    • Responsive Website Design (Mobile, Tablet, Desktop)

    • 6 Branded Social Media Templates

    • 6 Brand-Aligned Editorial Images for Web & Social Use

    • Business Card & Envelope Design

    • Brand Voice Guidelines

    • Before & After Content Guidelines

  • Rooted in the classical codes of feminine beauty, the identity draws from couture structure, sculptural form, and controlled seduction. A sculptural monogram anchors the brand — assertive yet elevated — while the minimalist wordmark tempers its strength with softness.

    The palette is deliberately restrained: black, white, and red — the eternal codes of sensuality and control. Layouts use contrast, silence, and tension to suggest movement and command without overstatement. The aesthetic is sharp, seductive, and culturally attuned.