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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Digital Design Look High-End? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Studio Borbon’s Branding World-Class in Aesthetic Medicine? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Studio Borbon’s Branding World-Class in Aesthetic Medicine? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Studio Borbon’s Branding World-Class in Aesthetic Medicine? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What Makes Studio Borbon’s Branding World-Class in Aesthetic Medicine? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Journal - What Makes Studio Borbon’s Branding World-Class in Aesthetic Medicine? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.vitruviani.com/journal/before-and-after-photography-mistakes-that-damage-your-plastic-surgery-practices-credibility</loc>
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    <lastmod>2026-03-20</lastmod>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Journal - Before-and-After Photography Mistakes That Damage Your Plastic Surgery Practice's Credibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-03-20</lastmod>
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    <loc>https://www.vitruviani.com/journal/seo-guide-for-plastic-surgeons</loc>
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    <lastmod>2026-03-20</lastmod>
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    <lastmod>2026-03-20</lastmod>
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    <lastmod>2025-08-21</lastmod>
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    <lastmod>2025-08-21</lastmod>
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    <loc>https://www.vitruviani.com/schedule-a-consultation</loc>
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    <lastmod>2025-08-29</lastmod>
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  <url>
    <loc>https://www.vitruviani.com/frequently-asked-questions</loc>
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    <lastmod>2025-08-21</lastmod>
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  <url>
    <loc>https://www.vitruviani.com/marketing-subscriptions</loc>
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    <lastmod>2026-03-28</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c1df742b-1e4c-4f97-8abf-103e4c4e023e/08.jpg</image:loc>
      <image:title>Marketing Subscriptions</image:title>
      <image:caption>Vitruviani replaces the need for multiple vendors by delivering branded content and advertising in one subscription.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/aed08b01-6423-48f1-856d-72144ac00ea6/test-5.png</image:loc>
      <image:title>Marketing Subscriptions</image:title>
      <image:caption>One subscription saves time and cost compared to managing separate contracts and providers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/527123e6-8ec8-425b-b671-1f8115084ac3/Portfolio+Mockups-2.jpg</image:loc>
      <image:title>Marketing Subscriptions</image:title>
      <image:caption>Your website, social media, and campaigns stay consistent and professional across every patient interaction.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/df0aba64-92c2-41f8-ac22-810e30372d64/Untitled-1-9.png</image:loc>
      <image:title>Marketing Subscriptions</image:title>
      <image:caption>Each subscription is designed to increase consultation bookings and measurable ROI.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/81699be2-4c8b-4c24-ad8a-83a287d8a643/08-2.jpg</image:loc>
      <image:title>Marketing Subscriptions</image:title>
      <image:caption>Ongoing partnership ensures your brand stays current and strategically optimized.</image:caption>
    </image:image>
    <image:image>
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    <loc>https://www.vitruviani.com/our-expertise</loc>
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    <lastmod>2026-03-31</lastmod>
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  <url>
    <loc>https://www.vitruviani.com/vitruviani</loc>
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    <priority>1.0</priority>
    <lastmod>2026-03-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/12dc8ba7-1078-4f8c-9dab-8bc465b03cf3/branding-for-plastic-surgeons-17.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The mood board defines sets a refined, aspirational tone that matches a Paris-based clinic serving a style-conscious, international audience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/d413c446-fb28-441e-bd62-561bc580deb0/branding-for-plastic-surgeons-16.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Every project begins with market research. A mood board establishes the visual direction, ensuring that all design choices from the color palette to the overall aesthetic stay consistent and aligned with the practice's positioning.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/bd87561f-d96c-41f3-9ac8-8a63db50febe/sivane-final.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The desktop design uses a restrained black-and-white palette. Large, editorial-style imagery paired with modern serif typography is a reference to the world of high fashion.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/bd63cf21-8670-476b-8ccb-c4a6de8a82f6/V6.png</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>An artfully crafted logo symbol creates an instant impression of precision and quality, shaping patient trust before a single word is exchanged.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c9a2fe54-6d53-4895-8dc4-2b49fd12f5a3/mobile-website.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>On mobile, the site is engineered for refinement and high performance. Responsive scaling, generous spacing, and touch-friendly navigation make the content feel easy to explore, providing the seamless digital experiences the audience expects.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/44037c09-0a76-4662-93f6-4b01c6baf2cd/oburaweb.gif</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Web design is a built-in part of Vitruviani’s brand development engagements. Our approach seeks to communicate professionalism in seconds, setting the expectation of superior care.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/47accbf6-96fa-42af-98fb-7ef362498951/drsivane-ig-2.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The Instagram feed acts as a portfolio. The feed is arranged like a magazine layout: alternating imagery, text, and negative space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/2de992b4-d8b0-4550-bb7d-5655712c3ef2/Image0002-.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>For many patients, the mobile version of your website is the first impression of your practice. Vitruviani's web designs are built for mobile performance, with fast load times, responsive scaling, and touch-friendly navigation that project credibility and quality on any device.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/acac7bff-8b7e-4892-9d9e-f6020cadef9d/Portfolio+Mockups-5.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Social media templates come with standardized typography and layouts, paired with a library of on-brand images, ensuring the content remains consistent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/14228fdd-cc0e-42e1-a0d0-89f711ec2184/card-sivane.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The brand's wordmark uses a modern sans-serif typeface with clean lines and generous spacing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c5ce4f29-b58b-4d76-8077-8c548c76c33c/08-6.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Your Instagram feed is more than content; it’s your portfolio. A curated layout builds patient trust and positions your practice at a premium level.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/252784e5-f643-4c8a-a433-cf1894f6338c/logo-sivane-letter.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The logo symbol is built with the precision of a monogram, echoing the visual language of luxury fashion and resonating with clients who value exclusivity.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/7e9133de-d1aa-4cad-949e-b0ad1eb69162/Portfolio+Mockups-4.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Branded design across every social post from stories to reels reinforce the impression of strong attention to detail, strengthening your brand positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/3156bc65-7cd6-4d28-9b52-1f1ec3a94120/DROBURA.png</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Branded collateral extends your brand identity beyond the screen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/cba1fcbd-b7ef-4570-a025-56bda5721d4c/final77.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Quality is reinforced through consistency. Extending your brand across all patient touchpoints projects meticulous attention to detail.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/23a78e90-afe4-494d-8589-94abe582cdf9/SIVANE-web-designjpg.jpg</image:loc>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/15c6ea60-4118-4c74-80f3-ab4d8bed949d/08-2.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/21b1467f-0914-4816-9fb3-a1b7be55da58/IMG_2619+copy-6.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/selected-work-dr-sivane</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/931cbc14-ce0b-4ad3-b3a5-cbf0aee2212d/branding-for-plastic-surgeons-17.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>The moodboard defines the visual direction: seductive and elegant, with imagery that appeals to trend-conscious women. It sets a refined, aspirational tone that matches a Paris-based clinic serving an international audience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/ec2f8982-159a-46ba-91b7-cbb1b04637b1/sivane4.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>The desktop design uses a restrained black-and-white palette. Large, editorial-style imagery paired with modern serif typography conveys sophistication.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c9a2fe54-6d53-4895-8dc4-2b49fd12f5a3/mobile-website.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>On mobile, the site is engineered for refinement and high performance. Responsive scaling, generous spacing, and touch-friendly navigation make the content feel easy to explore, providing the seamless digital experiences the audience expects.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/15c966bc-98b2-4575-a3bf-fb9b878e45f5/sivane-3.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>The Instagram feed acts as a portfolio. The feed is arranged like a magazine layout: alternating imagery, text, and negative space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/acac7bff-8b7e-4892-9d9e-f6020cadef9d/Portfolio+Mockups-5.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>Social media templates come with standardized typography and layouts, paired with a library of on-brand images, ensuring the content remains consistent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/e3153f91-8c2d-4642-a260-59c704a5a0bb/card-sivane.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>Custom business card design featuring the second logo variation, word mark - a modern sans-serif typeface with clean lines and generous spacing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/59bbd600-993c-4824-87fe-acb3aa3ab719/logo-sivane-letter.jpg</image:loc>
      <image:title>Selected Work - Dr. Sivane</image:title>
      <image:caption>The brand's logo symbol is built with the precision of a monogram, echoing the visual language of luxury fashion and resonating with clients who value exclusivity.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/selected-work-dr-obura</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/951f4cfc-cbf9-40f9-9280-f9b65faf09ab/Untitled-1-544.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>A study in restraint and structure, the moodboard sets a tone that balances classical cues with clinical clarity.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/0b660cd2-44d6-489a-97e7-0b5c84427d40/plasticurgerybranding2.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>Clinic's new minimal logo symbol.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/44037c09-0a76-4662-93f6-4b01c6baf2cd/oburaweb.gif</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>The desktop design uses a restrained black-and-white palette. Large, editorial-style imagery paired with minimal typography conveys precision.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/1756921512214-7O9Y9O2G4P62UC7975DT/Image0002_square.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>On mobile, the site is engineered for refinement and high performance. Responsive scaling, generous spacing, and touch-friendly navigation make the content feel easy to explore, providing the seamless digital experiences the audience expects.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/cadef15c-d024-41fd-babe-07dbafc94e30/08-6.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>The Instagram feed acting as a portfolio, arranged like a magazine layout: alternating imagery, text, and negative space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/7e9133de-d1aa-4cad-949e-b0ad1eb69162/Portfolio+Mockups-4.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>Content templates built to reflect medical authority while maintaining high design standards.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/6419e9cd-d2ac-4edb-acea-8620cea2ec39/oburacard.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>Minimalist business card featuring the clinic's wordmark, printed on textured premium stock for in-clinic use.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/cba1fcbd-b7ef-4570-a025-56bda5721d4c/final77.jpg</image:loc>
      <image:title>Selected Work - Dr. Obura</image:title>
      <image:caption>Logomark application on envelope.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/selected-work-rhea</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/21b110de-beda-47bd-81c6-d30c374d12b7/branding-for-plastic-surgeons-15.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>Visual direction &amp; moodboard. This strategic foundation guides every visual decision, making it easy to maintain brand alignment across design elements, social content, and communication style.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/e31506df-bbea-4edf-8685-f1cf275720e8/rhea-logo3.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>Logo design in clinic signage. Modern window signage reinforces brand consistency across your physical space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/1754463220162-V6T5MCHKYT1PMDUHS181/rhea-laptop.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>An editorial homepage experience designed to reflect your aesthetic values and convert without feeling transactional.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c1df742b-1e4c-4f97-8abf-103e4c4e023e/08.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>The Instagram feed acts as a portfolio; the feed is arranged like a magazine layout, alternating imagery, text, and negative space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/fa44392a-78dd-4646-a596-f9e8e2ebd3b4/Copy+of+6+-+Surgeons+Seeking+a+Social+Media+Manager.png</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>Social ready-to-use layouts for stories and highlights help you show up online with consistency, keeping your digital presence intentional and premium.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/64aa75d2-ffda-44cf-8a70-41b5e4d7edc5/final.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>Clinic card design - simple, elegant, and memorable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/8d139a51-edfd-4518-b0b3-a489fbd6c9c5/logo-lettr-rhea.jpg</image:loc>
      <image:title>Selected Work - RHEA</image:title>
      <image:caption>Logomark application on envelope.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/ahlsten-stahlberg-gallery</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/e971a4fe-c9f4-4027-8e80-07bd7fa7dcad/as-card.jpg</image:loc>
      <image:title>Ahlsten-Stahlberg Gallery</image:title>
      <image:caption>The AS monogram is set in a custom logotype that mirrors the gallery’s blend of sensitivity and structure.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/24f1a256-61e1-486c-be56-61ccd17f2aeb/ahlsten-stahkberg-feed.jpg</image:loc>
      <image:title>Ahlsten-Stahlberg Gallery</image:title>
      <image:caption>Instagram functions as a digital showroom, introducing the gallery’s taste and selection to new audiences who discover it through design, architecture, and art-related content.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/7cccccb9-09ac-4369-a01b-db63d279fe8f/as-computer.jpg</image:loc>
      <image:title>Ahlsten-Stahlberg Gallery</image:title>
      <image:caption>The gallery's web design was built to reflect a neutral base featuring monochromatic palette, elevated sans-serif typography, and intentional use of negative space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/3dcaaa47-0b5d-4d8a-a16d-ba654c217792/as-mobile.jpg</image:loc>
      <image:title>Ahlsten-Stahlberg Gallery</image:title>
      <image:caption>The gallery's website is fully mobile responsive; images, text, and navigation automatically scale to the screen size, so collectors can browse artworks, read details, and make enquiries comfortably from any device.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/47c1f0a6-8547-428f-ae39-e886f08ef4c2/logo-as-letter.jpg</image:loc>
      <image:title>Ahlsten-Stahlberg Gallery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/selected-work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/d413c446-fb28-441e-bd62-561bc580deb0/branding-for-plastic-surgeons-16.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/12dc8ba7-1078-4f8c-9dab-8bc465b03cf3/branding-for-plastic-surgeons-17.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/21b110de-beda-47bd-81c6-d30c374d12b7/branding-for-plastic-surgeons-15.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/54d77b27-d630-4660-8763-7c8769700767/as-gallery-2.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/brand-development</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/d413c446-fb28-441e-bd62-561bc580deb0/branding-for-plastic-surgeons-16.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Every project begins with market research. A mood board establishes the visual direction, ensuring that all design choices - from the color palette to the overall aesthetic - stay consistent and aligned with the practice’s positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/d413c446-fb28-441e-bd62-561bc580deb0/branding-for-plastic-surgeons-16.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Every project begins with market research. A mood board establishes the visual direction, ensuring that all design choices from the color palette to the overall aesthetic stay consistent and aligned with the practice's positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/bd63cf21-8670-476b-8ccb-c4a6de8a82f6/V6.png</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>A well-crafted logo symbol creates an instant impression of precision and quality, shaping patient trust before a single word is exchanged.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/bd63cf21-8670-476b-8ccb-c4a6de8a82f6/V6.png</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>An artfully crafted logo symbol creates an instant impression of precision and quality, shaping patient trust before a single word is exchanged.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/9ff0169b-c192-431d-8ec2-e2c1676f589d/dro212-desktop.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Web design is a built-in part of Vitruviani’s brand development to communicate professionalism in seconds, setting the expectation of superior care.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/9ff0169b-c192-431d-8ec2-e2c1676f589d/dro212-desktop.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Web design is a built-in part of Vitruviani’s brand development to communicate professionalism in seconds, setting the expectation of superior care.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c9a2fe54-6d53-4895-8dc4-2b49fd12f5a3/mobile-website.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>For many patients, your website is the first impression. Vitruviani's web designs are built for mobile performance, with fast load times, responsive scaling, and touch-friendly navigation that project credibility and quality on any device.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/c9a2fe54-6d53-4895-8dc4-2b49fd12f5a3/mobile-website.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>For many patients, the mobile version of your website is the first impression of your practice. Vitruviani's web designs are built for mobile performance, with fast load times, responsive scaling, and touch-friendly navigation that project credibility and quality on any device.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/47accbf6-96fa-42af-98fb-7ef362498951/drsivane-ig-2.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Your Instagram feed is more than content — it’s your portfolio. A curated layout builds patient trust and positions your practice at a premium level.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/47accbf6-96fa-42af-98fb-7ef362498951/drsivane-ig-2.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Your Instagram feed is more than content; it’s your portfolio. A curated layout builds patient trust and positions your practice at a premium level.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/7e9133de-d1aa-4cad-949e-b0ad1eb69162/Portfolio+Mockups-4.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Branded social templates create instant recognizability. Consistent design across every post reinforces professionalism, builds patient trust, and strengthens your premium positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/7e9133de-d1aa-4cad-949e-b0ad1eb69162/Portfolio+Mockups-4.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Branded design across every social post from stories to reels reinforce the impression of strong attention to detail, strengthening your brand positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/9ae0fd22-3ae2-4999-9adf-0529d89f8e99/test-7.png</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Branded collateral extends your identity beyond the screen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/9ae0fd22-3ae2-4999-9adf-0529d89f8e99/test-7.png</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Branded collateral extends your identity beyond the screen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/cba1fcbd-b7ef-4570-a025-56bda5721d4c/final77.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Quality is reinforced through consistency. Extending your brand across all patient touchpoints projects meticulous attention to detail.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/cba1fcbd-b7ef-4570-a025-56bda5721d4c/final77.jpg</image:loc>
      <image:title>Brand Development</image:title>
      <image:caption>Quality is reinforced through consistency. Extending your brand across all patient touchpoints projects meticulous attention to detail.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/01700064-4e04-48f4-8a28-a603532a2754/1.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.vitruviani.com/vitruviani-brand</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-11-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/35887673-4646-4b80-9651-fc8ff9539ff6/vitruviani-logo.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>Vitruviani's logotype is designed to be timeless and authoritative. It uses a custom high-contrast serif with extended spacing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67ded35f6690c76d7d6793b7/3383879c-97b3-4407-89d6-d50a59a01335/vitruviani-typography.jpg</image:loc>
      <image:title>Vitruviani</image:title>
      <image:caption>The typographic system combines a sculptural serif for statements with a rational sans-serif for supporting information.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Vitruviani</image:title>
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